Student startup Arizona Pro DJs becomes Endless Entertainment

At their June 16 launch party, Arizona Pro DJs announced the company’s new name: Endless Entertainment. The name not only represents the company’s goal – to endlessly create new innovative ideas to make their events truly one of a kind – it also better represents the services the company provides.

The company has grown rapidly since 2007, when president and ASU student Will Curran founded Endless Entertainment (as Arizona Pro DJs), gaining not only a large amount of clients but a great reputation for providing the best entertainment at teen events.

Now in 2012, the company has grown into an all-inclusive entertainment solution that provides planning, marketing, production and entertainment for its clients. Endless Entertainment felt it was time to have a new identity that better reflected all the services the company offers.

While operating under Arizona Pro DJs, the company left its mark on the entertainment industry, being named Inc. Magazine’s “Coolest College Start-up in America.” Their Facebook page, which has more than 16,000 fans, was recently named one of the top five Facebook pages for small businesses in the world by Social Media Examiner.

The company has grown so fast that they have taken the next step and are expanding outside of Arizona. Going along with their "endless" philosophy, they got rid of all limits, and are ready and excited for things to get a whole lot bigger.

“Our commitment and high standards for our events will be the same, but now we want to make them endlessly better,” Curran said.

The success of the Endless Entertainment launch party was the first sign that the company has no plans of slowing down. The guests at the VIP corporate mixer were impressed and excited to support the company’s new venture.

"It's a huge hit. I love the new logo and name, and how the two E's come together. I am excited to see the expansion," said Nick Labadie, from Clique Photo Station, who attended the event.

“We are so thankful for the support and enthusiasm showed at the launch party, and we can’t wait to blow everyone away with the events we produce in the future,” Curran saids. “Everyone should go check out and see some of the new changes in action.”

Media Contact
Brittany Gazis, VP of Marketing

Endless Entertainment