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Sun Devil Club to unveil new Game Day Experience Tailgate

September 19, 2011

The Arizona State University Sun Devil Club is set to roll out its new Game Day Experience Tailgate, which will begin Sept. 24 with the Sun Devils' matchup against USC and continue through the remainder of the season.

In an effort to continue to build excitement around the program and give each matchup the feeling of a "big game atmosphere," the Sun Devil Club's new tailgate experience will move the event from its old location in Wells Fargo Arena to its new home in the area southeast of Sun Devil Stadium located at 6th and Packard Drive. The move is designed to give fans an experience that fits more in line with the typical collegiate tailgating feel and will be produced by Steve LeVine Entertainment.

"We're extremely excited to announce the new Sun Devil Club Game Day Experience," said Brian Friedman, a member of the Sun Devil Club Board and chair of their Game Day Experience Committee. "This is going to be a spectacular event and the only place to be on game day."

The new tailgate experience will feature live entertainment, big screen televisions, a Kids Zone, misting areas throughout the venue and food and beverage available for purchase. Admission into the tailgate itself will be free of charge to the general public.

Private cabanas will be available for purchase to those who want an optional VIP experience. The cabanas will start at $2,500 and include a full living room area, flat screen TV with satellite, and a private outdoor patio. Tailgaters also will be able to purchase customizable food and beverage packages at an extra cost.

The tailgates will start five hours prior to the kickoff at the remaining Sun Devil home games.

For general inquiries about the new tailgating program, contact Brian Friedman.  For vendor, entertainment and media inquiries, contact Steve Levine Entertainment (480-284-6033) and for cabana reservations, contact Cori Hewitson (480-965-6391).

More information also is located on the Sun Devil Club website