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Eight/KAET outreach program receives national recognition

March 22, 2010

Eight/KAET’s Educational Outreach-ASSET received a My Source Education Innovation Award from the Corporation for Public Broadcasting (CPB) this weekend in Washington, D.C.

The My Source Education Innovation Awards recognize and showcase how public broadcasting stations use pioneering approaches and emerging digital technologies to serve the educational needs of their communities on-air, online and in the classroom.

“Stations across the country are using technology in creative and innovative ways to deliver educational tools and resources that are making a real difference to teachers, parents and children,” said Pat Harrison, president and CEO of CPB. “Public media is the definitive education partner for a new generation of learners and CPB congratulates Eight for its outstanding contribution to the community.”

Eight experimented with ways to bring virtual reality into professional development for K-12 teachers. Eight Educational Outreach-ASSET collaborates with the International Society of Technology in Education (ISTE) and Virtual Pioneers to provide virtual field trips, “real-time” workshops and other online resources, dramatically expanding how Arizona’s educators incorporate technology into the classroom.

The award was presented to Eight’s Associate General Manager of Education, Kim Flack, by 
Pat Harrison at the Council of Chief State School Officers/Public Media Executive Summit.

“While schools, districts or individual educators may not have all the resources necessary to implement a specific service,” said Flack, “ASSET always has believed strongly in setting a high standard to provide innovative learning options for all educators, no matter if they are in a rural or urban setting. Our cutting edge professional development for educators helps to provide equal access to high-quality learning.”


About Eight’s Educational Outreach
Arizona Pre K-12 students benefit from outreach programs and educator professional development distributed statewide by Eight Educational Outreach-ASSET. For more information visit,

About CPB
CPB is a private, nonprofit corporation created by Congress in 1967 and is steward of the federal government's investment in public broadcasting. It helps support the operations of more than 1,100 locally-owned and -operated public television and radio stations nationwide, and is the largest single source of funding for research, technology, and program development for public radio, television and related online services.

About Eight/KAET-TV
Eight, Arizona PBS specializes in the education of children, in-depth news and public affairs, lifelong learning, and the celebration of arts and culture — utilizing the power of noncommercial television, the Internet, educational outreach services, and community-based initiatives. The PBS station began broadcasting from the campus of Arizona State University on January 30, 1961.  Now more than 80 percent of Arizonans receive the signal through a network of translators, cable and satellite systems.  With more than 1.3 million viewers each week, Eight consistently ranks among the most-viewed public television stations per capita in the country.  Arizonans provide more than 60 percent of the station’s annual budget. For more information, visit