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Through the viewfinder, students imagine their university

February 25, 2010

What does life look like at ASU? The university's Provost's Communication Group wants to know.

Cindi Farmer, the group’s multimedia developer lead, says the 2010 student photography contest is designed to show the university through the eyes of its students.

The hope is the contest spurs students to creative action as they describe through the art of photography what being a student at ASU is all about, and ultimately, help ASU staff and faculty better convey to future students the look and feel of the university, from one student to another.

“Our group was brainstorming one day on how we can move away from posed photos and have a collection of student life imagery that really shows what life is like at ASU,” says Farmer. “We thought the best way was to ask our current students to tell that story in imagery. Plus future students would rather hear from them.”

Students are asked to submit photos in the following categories: "Learning at ASU," "Living at ASU," "Campus Culture," and "Clubs and Communities" that interpret and capture the life of students at ASU. Photos can include images of research activities; university environments, such as labs, classrooms and residence halls; and projects related to one's program of study.

"I hear a lot of students tell me that ASU doesn’t feel too big to them because they have found small communities to become a part of," she says. "There are hundreds of communities to choose from, so it’s easy to find a group of people with similar interests. Right now, we don’t have many images that tell that story to future students."

A jury of ASU community members will judge the entries on artistic expression, creativity, the message of the photo, originality, the quality of the image and its marketing value. Students are limited to two photos per category for a maximum number of eight images per entrant. Photos, of course, must be the original work of the entrant.

Each category will award a $500 cash prize to the first-place winner, $300 to the second-place winner, and $100 to the third-place winner – along with the opportunity to publish the photographs in official ASU publications, including a ASUNews photo gallery.

Entry deadline is March 7. Visit the contest Web site at to find full contest details and submit entries.