Skip to main content

ASU Gammage transitions to digital ticketing

July 17, 2020

In an effort to increase the safety of its patrons amidst the COVID-19 pandemic, ASU Gammage is transitioning from printed tickets to all digital tickets.  

Digital tickets reduce high-touch contact for the box office and ticket staff, as well as provides more contactless ticket management flexibility. This includes forwarding tickets to family and friends at any time, as well as peace of mind with a reduced risk of lost, stolen or forgotten tickets.  

Karie Lurie, senior director of audience services at ASU Gammage, said the theater has offered up digital tickets since the 2019-2020 season, so many patrons are already familiar with the process. For those who do not have access to the technology needed to use digital tickets, she said the box office can print those tickets out. 

“We’re never going to say no to someone,” Lurie said. “Most people enjoy having the tickets on their phone for convenience, but if that’s not an option for someone, we will absolutely work with them and figure out the best solution.” 

One challenge to going digital is the expectation of memorabilia for theater-goers; many keep their tickets from shows as souvenirs.  

“Even though physical tickets have been phasing out of more and more places, people can still hold onto souvenirs such as their show programs — which is what a lot of people already do,” Lurie said. “There’ll always be a way to hold onto the memories made at shows and performances.” 

In today’s current climate filled with many changes, this transition will allow ASU Gammage to better serve its ticket holders. 

“Digital ticketing is just one of the many important measures we are implementing in order to reopen safely and responsibly. We can’t wait to welcome back new and familiar faces to celebrate live art during a time where the arts are needed now more than ever, said Colleen Jennings-Roggensack, ASU vice president for cultural affairs and executive director of ASU Gammage.  

For information on changes you can expect the next time you visit ASU Gammage, view the current reopening protocols.

More Arts, humanities and education


People dressed in an array of colorful fashion designs standing in a line.

ASU FIDM spotlights 12 exquisite designs at iconic LA Memorial Coliseum

On June 5, at the iconic LA Memorial Coliseum, the Central City Association (CCA) of Los Angeles hosted the 28th annual Treasures…

June 18, 2024
High school students hold up bright red fans.

High school students gather at ASU for annual Asian Pacific Advocacy, Culture and Education program

Across the U.S., Asian American, Native Hawaiian and Pacific Islander (AANHPI) communities have a longstanding and rich history…

June 17, 2024
Mand and woman standing next to each other while holding an award and smiling.

China’s Ministry of Education honors ASU, Hainan University with excellence award

The international collaboration between Arizona State University and Hainan University (HNU) in southern China has some…

June 17, 2024